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  BBA in Tour Operations and Hotel Management
Introduction Graduate Profile Courses
  Introduction

The BBA in Tour operation and Hotel Management (TOHM) is a major within the studies in Management at the Faculty of Economics, Management and Finance. The program has been designed to complement and build on the courses of the general management and marketing studies with the specific portfolio of courses related to the hospitality and tourism management.

AIMS OF THE PROGRAMME
The BBA aims to provide academic education in the field of tour operation and hotel management and train its students in practical skills next to the scientific analyses in order to find attractive jobs on the labour market. Running the Tour Operation and Hotel Management Bachelor degree studies, Skarbek GSBE follows the general approach that specialists, even in the quite narrow field of business activity, should possess broad theoretical knowledge so that they can understand the economic processes in which they are involved.

CURRICULUM SUMMARY
BBA in Tour Operation and Hotel Management is a major within the studies in Marketing and Management line at the Faculty of Economics, Management and Finance. The programme of TOHM abides to the general standards for this line designed by the Central Council of Higher Education in Poland and the State Accreditation Committee by the Ministry of National Education. The curriculum for BBA in Tour Operation and Hotel Management follows the international standards for curricula in the field.

  Degree
Skarbek Graduate School of Business Economics confer to its students the BBA in Tour Operation and Hotel Management – it’s a three-year undergraduate degree.
  Graduate Profile
As a result of the aims and curriculum, graduates from BBA in TOHM are prepared both to carry usual operational duties resulting from the current operational activities of the tourism company, hotel or catering enterprise and to carry out economic analyses on their own as well as to make right decisions in a rapidly changing environment. This BBA contributes to the mobility of our future graduates on the challenging job market. Tour operation and Hotel Management students learn the practical application of the methods of analysis and economic calculation techniques that are needed to analyse the tourism market and hospitality industry.

Graduates are prepared to work in hotels and tourism companies and agencies in a wide range of departments, divisions and posts starting with financial and bookkeeping divisions, marketing departments, housing management, catering divisions, advertising agencies, wholesale and retail trading, and human resource management. Our graduates can build hotel or tourist company marketing strategies and detailed marketing plans. Our graduates know the methods of comparative statistics and how to carry out financial analyses on a micro-scale. Beside they can present the advantages of their own cultures and encourage others to become acquainted with them.
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  Courses

COMPREHENSIVE COURSES

ECTS

Polish Language

5

Foundations of Law

2

Information Technology- Basic Applications

2

Dignity of Man in European Philosophy

2

Business Ethics

1

Psychology

2

Sociology

2

Economic Geography

2

Physical Education

2

TOTAL

20
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BASIC COURSES

ECTS

Microeconomics       

9  

Macroeconomics

9

Mathematics

9

Principles of Accounting

2

Introduction to Theory of Organisation 

4

Finance

3

International Finance

3

Introduction of Decision Making: game Theory

3

General Statistics

5

Econometrics with Elements of Forecasting

5

Theory of Management

2

Economic Policy

2

Economics of European Integration

3

Operational Research

3

TOTAL

62
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MAJOR COURSES

ECTS

Fundamentals of Marketing

2

Information of Technology in Management

3

Corporate Finance Management

6

Financial Accounting

2

Human Resources Management

3

Strategic Management

3

Operational Management

3

International Law

3

Business Strategies and Business Plan

2

Organizational Behaviour

3 

Project Management

3

Quality Management

3

Market Research

3

Methods of Business Planning

3

Marketing in Services and Trade

3

Quantitative Methods in Marketing

3

Managerial Accounting

2

TOTAL

50
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SPECIALISATION COURSES IN TOHM

ECTS

Introduction to Tourism and Hospitality Industry

2

Business of Hospitality Industry

1

Geography of Tourism

1

Tour operation and Travel Agencies Business

1

Information Systems in Tourism and Hospitality

2

International of Hospitality Environment and Multinational Chains

2

World Cultural Heritage

2

Hotel Management

1

Organization and Design of Hospitality Enterprises

1

Psychology of Customer Relationship in Tourism
and Hospitality Industry

1

Investment Projects Evaluation in Tourism and Hospitality

3

Cross-Cultural Dimensions of Managerial Process
in Tourism and Hospitality

1

Profit and Price Calculation in Catering and Hotels

1

Rural Tourism

1

Ecotourism and Sustainable Tourism

2

Managerial Accounting in Hotels

2

Special Events – Tourism

2

Business Plan in Hotel

3

Facility Design and Management

3

Tourism Quality Management

2

Business Etiquette in Tourism and Hospitality

1

Law in Tourism

2

Room Division Management

1

Bachelor Seminar and Thesis

10

TOTAL

48
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